Key Account Analytics

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Key Account Analytics im CRM bietet tiefe, spezialisierte Analyse für die wichtigsten Kundenkonten. Diese Analytics gehen über Standard-Metriken hinaus und bieten 360-Grad-Insights. Revenue Analysis tracked Multiple Revenue Streams. Profitability Modeling considered Total Costs. Risk Assessment monitored Account Health. Growth Potential Analysis identified Expansion Opportunities. Stakeholder Mapping visualized Decision Networks. Competitive Share Analysis tracked Wallet Share. Service Level Analytics ensured SLA Compliance. Custom KPIs reflected Account-specific Goals. Executive Dashboards provided C-level Views. Predictive Analytics forecasted Account Development. Dies führt zu stärkeren Key Account Relationships, maximiertem Account Value und proaktivem Account Management.

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